Discover · New on The Plug
Take it slow.
Stay you, longer.
Meet slowPURE — a Korean slow-aging skincare brand built on one idea: embrace the natural flow of time and make it slower, calmer, more beautiful. Pure, safe ingredients. A daily ritual, not a quick fix.
Slow-aging
Pure ingredients
FDA MoCRA · EU CPNP
Why slowPURE exists
Slow aging, pure beauty.
slowPURE proposes a new standard for beauty and lifestyle — one that respects the natural flow of time and helps make aging slower and more graceful. Slow is the aesthetic of well-being and sustainability; Pure is the promise to use only the safe, essential ingredients skin actually needs.
The start of slow-aging is to change your base. Instead of purified water, every slowPURE formula begins with mineral-rich sap or botanical water — so skincare works from the foundation up.
Collection 01 · Available nowShop on Amazon US
The Serum Collection.
Four serums, four drivers of aging — each begins by changing its base, replacing purified water with a functional botanical foundation. Available now on Amazon US.
Heat-aging care
Hydration Texture Serum
7-layer deep hydration and refined texture. Base: Birch Sap 80%, with Ectoin & 7-layer hyaluronic acid.
USD $2750 ml
Melanin-aging care
Brightening Tone Serum
Fades spots and evens tone with Melazero™ & resveratrol. Base: Seabuckthorn (Vitamin Tree) Water 55%.
USD $2750 ml
Pore-aging care
Pore Peel Serum
4-acid peeling (AHA/BHA/PHA/LHA) tightens pores and refines texture. Base: Bifida Ferment Filtrate 87%.
USD $2750 ml
Elastic-aging care
Lifting Firm Serum
7-peptides & adenosine replump elasticity for a firm, smooth look. Base: Matricaria Flower Water 80%.
USD $2750 ml
Collection 02 · Available nowShop on YesStyle
The Sun Care Collection.
Korean-formulated sun protection — skincare-first SPF 50+ PA++++ in a weightless, serum-like finish. Developed to K-beauty sun-care standards. Available now on YesStyle.
Formulated in Korea
SPF 50+ PA++++
No white cast
Sun protecting & hydrating
Aqua Fluid Sun Serum
SPF 50+ PA++++. A watery, no-white-cast fluid — 70% skincare formula. Hyaluronic acid & Ectoin.
USD $2750 ml
Sun protecting & tone-up
Glow Up Fluid Sun Serum
SPF 50+ PA++++ with a pink tone-up. Silky essence formula — Niacinamide & 13 peptides.
USD $2750 ml
Completes the routine
Splash Hydration Gel Cream
Lightweight hydrating & soothing gel cream to seal in moisture — Hyaluronic acid & Ectoin. USD $20 · 50 ml
Collection 03 · New launchRolling out to U.S. channels
Green Vibes Matcha.
slowPURE’s newest ritual, powered by premium Jeju Matcha — rich in catechins & EGCG for antioxidant, calming care against UV, heat, and daily stress. Just launched and expanding across our U.S. sellers — follow along on The Plug to hear the moment it lands.
Antioxidant-calming
Matcha Essence
A daily antioxidant essence with Jeju Matcha Water, Cica PDRN & ceramide complex for a calm, balanced complexion.
150 ml · new
On-the-go refresh
Matcha Essence · Mist Type
The same matcha antioxidant care in a fine mist — a mid-day reset that layers over makeup.
new
Where to buy · best value
Shop slowPURE, best price first.
We send shoppers to authorized sellers only — cheapest verified price first. The Serum Collection ships fast on Amazon US; the Sun Care Collection is on YesStyle. StyleKorean, Stylevana & JOLSE are also authorized.
Prices shown for illustration (MSRP: serums & sun $27, gel cream $20); live prices are pulled per seller at publish. Green Vibes Matcha is newly launched and will be added to the comparison as U.S. availability rolls out. No pay-to-rank — ranking is by verified best value. Affiliate links disclosed.
Featured · The Tuesday Plug
The Tuesday Plug: slowPURE
Going live Tuesday, August 11 — our weekly social spotlight on one brand, on Instagram & TikTok. Follow along and we’ll let you know the moment it’s live.
IG @slowpure_official · TikTok @slowpure_official
Spotlight · Aug 11
Follow @thekbeautyplug →
slowPURE products are cosmetics for the care and appearance of skin; “slow-aging” refers to the look and feel of skin over time and is not a medical claim. Compliant with U.S. FDA MoCRA and EU CPNP. This content is for brand discovery and is not intended to diagnose, treat, cure, or prevent any condition.