The Plug Studio
Content made by the people who actually authenticate K-beauty.
We make U.S.-native short-form video, UGC, and launch content for K-beauty brands and retailers — with the category fluency of a team that price-checks and authenticates these products every week.
What we make.
Content Pack
$450
founder rates availableA Discover "First Look" feature page plus a set of on-brand, platform-native social tiles and captions, built from your product feed.
Launch Kit
from $1,500
Everything in the Content Pack, plus a hero graphic set and edited cutdowns of footage you supply. Design and assembly, not an original shoot.
Script + Edit
from $350
We concept, script, and edit your short-form video; you or your creator supply the raw footage.
Original UGC & Video Production
by quote
Filmed by vetted creators. Coming as we build our creator bench.
Monthly Content Retainer
by quote
Ongoing content at volume. Coming as we grow.
We only take on what we can deliver at quality — so filmed UGC and full retainers open up as our creator bench grows. Not sure which fits? Tell us the product and the goal and we'll scope it in a day.
Selected work.
K-beauty brand features & campaigns
The Tuesday Plug
A scent that finds you.
ELOREA · Short-form video & social
Discover feature
Only glow. No flaws.
ABELTY · Feature page & tiles
Discover feature
Blemishes change. So should your patch.
NOLAHOUR · Feature page & tiles
ABELTY and NOLAHOUR feature pages are live on The Plug — tap through to see the full builds.
How we work.
01
Brief
You tell us the product, the audience, and the goal. We reply with a scope in a day.
02
Film
The right U.S. creators for the product. Real usage, real context, native tone.
03
Edit
Category-fluent editing — hooks, pacing, and captions that convert without cringe.
04
Deliver
Final files + platform-ready cutdowns. Two rounds of revisions included.
The firewall
The Studio never touches the rankings. Studio clients get the same data-driven ranking as everyone else — and we disclose the relationship.
Read how we make moneyStudio is part of something bigger
Ieum — the free brand connection program.
Studio is a paid add-on. If you want editorial discovery, price comparison, and a weekly spotlight first, the Ieum program is free to apply.
The next step
Start a project.
Tell us what you're launching. We'll come back within one business day, from the person who'll actually do the work.